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This start up environment has been fuelled by COVID almost putting petrol on it, many staff found themselves working from home and realised that once the environment of the company was removed they were still able to operate and undertake their roles successfully. Many clearly made the decision that they could step out on their own and rather than pulling a salary they had the confidence to back themselves and be able to draw 100% of their successes !

Having founded and run my own businesses for over 18 years I have experienced many situations, mostly positive but many challenges, and I know for certain that these new businesses and their owners over the next few years will be confronted with many of the same challenges and decisions to make.

One of the most important things to remember when considering whatever confronts or provides opportunities to you is that there is absolutely no rush! Even though it might seem like there is… I truly believe that when you are on the journey of building your business it seems like you are going slow and can be frustrating. You feel that if you are not coming up with and implementing new strategies each week, that you are not growing exponentially month after month that you are not successful.

I can assure you that you are successful, even by taking the brave move to start on your own. It is important to keep pushing forward and innovating but whatever decisions and choices you make by taking your path a little slower it can be far more sustainable. I spent 17 years pushing forward as fast as I could and often the business was not ready for the next step, it needed to mature further before it was able to do so, it’s this lesson that I would love our new generation of entrepreneurs to be able to learn the easy way and not have to experience themselves.